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I was excited to join Allbirds as an early employee because it represented the Official mitchell & ness patrick ewing new york knicks hardwood classics caricature 2023 shirt and I love this chance to reimagine the role of a company if it put sustainability at the center. Instead of retrofitting products and supply chains for sustainability, we could build them from scratch. I think businesses can be a force for good and create tangible, positive change in the world. My favorite part of my job is building a business that balances the needs of all stakeholders, including the environment, and not just shareholders. This can mean collaborating with competitors, open-sourcing material innovations, advocating for policy change, or educating customers about carbon footprints. I’d like to see more accountability in the industry moving forward. Over the past few years, there has been no shortage of pledges to get to net zero, but very few proof points that the industry is making progress towards those goals. If a company is going to make a commitment, it should have to show its progress annually towards that goal. We label all of our products with their carbon footprints, and report on our progress annually within our Flight Status report. On our way to zero emissions, we also think companies should be accountable for their pollution, which is why we’ve committed to being a carbon-neutral company.

My journey in sustainability was a gradual evolution that began with my studies at Stanford in mechanical engineering—building an understanding of how products are manufactured and the Official mitchell & ness patrick ewing new york knicks hardwood classics caricature 2023 shirt and I love this complex material and process supply chains involved. During my PhD at the MIT Media Lab, when I was doing hybrid research across smart materials and computer science, I came to see how the overwhelming focus of material technology development was around functionality and performance but without consideration of end-of-life or sustainability. Throughout all my studies, I have always loved and appreciated fashion as a wonderful art form and important cultural means of personal expression, but at this point, I came to realize that involvement in fashion could be a definitive part of my scientific career—shifting materials inside fashion to a place that combined innovation and sustainability was a feasible place to make massive industry impact.

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